Privacy Policy

Effective Date: 15 June 2024

Welcome to EastEndVapeCo’s GDPR Privacy Policy. This policy outlines how we collect, use, disclose, and protect your personal data when you visit our website (eastendvapeco.co.uk) and interact with our services. Protecting your privacy is important to us, and we are committed to ensuring that your personal information is handled responsibly and in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR).

Information We Collect

We collect and process the following types of personal data when you visit our website or use our services:

Personal Identification Information

Name, email address, phone number.

Technical Data

IP address, browser type, operating system, device information, and other technical details collected automatically through cookies and similar technologies.

Usage Data

Information about how you interact with our website, such as pages visited, links clicked, and time spent on each page.

Marketing and Communications Data

Your preferences in receiving marketing communications from us and your communication preferences.

How We Use Your Information

We use your personal data for the following purposes:

To provide and maintain our website and services.
To improve, personalize, and enhance your experience.
To communicate with you, including responding to your inquiries and providing customer support.
To send you marketing and promotional communications if you have opted-in to receive them.
To comply with legal obligations and protect our rights.

Legal Basis for Processing Your Data

We process your personal data based on the following legal grounds:

Consent

When you provide us with your explicit consent to process your personal data for specific purposes, such as receiving marketing communications.

Contractual Necessity

To fulfill our contractual obligations when you use our services or enter into agreements with us.

Legal Obligation

To comply with legal requirements and obligations.

Legitimate Interests

Pursuing our legitimate interests in a manner that does not override your fundamental rights and freedoms.

Data Sharing and Disclosure

We may share your personal data with third parties in the following circumstances:

With service providers who assist us in operating our website and providing our services.
With our business partners and affiliates for joint marketing activities, with your consent.
When required by law or to protect our legal rights.

Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

Your Rights

You have certain rights regarding your personal data under the GDPR, including:

The right to access your personal data.
The right to rectify inaccurate or incomplete personal data.
The right to erasure of your personal data under certain circumstances.
The right to restrict processing of your personal data.
The right to data portability, allowing you to obtain and reuse your personal data for your own purposes.
The right to object to processing of your personal data in certain situations.
To exercise any of these rights, please contact us using the information provided in the “Contact Us” section below.

Cookies

We use cookies and similar technologies to collect certain information automatically when you visit our website. You can manage your cookie preferences through your browser settings.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: [email protected]

Thank you for trusting EastEndVapeCo with your personal data. We are committed to protecting your privacy and ensuring transparency in how we handle your information.

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